F. Ball to celebrate 10 years of the Loyalty Card Scheme at The Flooring Show

F. Ball and Co. Ltd. will use this year’s Flooring Show to celebrate the 10-year anniversary of the F. Ball Loyalty Card and to showcase its innovative new ‘eco pouches’ for its Stopgap 400 Repair compound and Stopgap 500 Micro floor finishing compound.

The F. Ball Loyalty Card Scheme, which is free to join, has over 4,500 members and rewards contractors with cashback every time they purchase F. Ball products. Loyalty Card Scheme members gain access to a wide range of exclusive benefits, including competitions and access to F. Ball’s monthly newsletter, F-Talk. To date, over £3.5 million has been received in cashback by Loyalty Card Scheme members.

Flooring contractors who attend the show can sign up for the F. Ball loyalty card scheme on the company’s stand. Loyalty scheme members attending the first day of the exhibition, including those who sign up at the show, can claim a voucher for a free Sunday lunch, simply by visiting the stand in Hall B.

F. Ball will also exhibit new packaging solutions aimed at reducing the amount of plastic packaging entering the waste stream. These include its recently-launched ‘eco pouches’ for its Stopgap 400 Repair compound and Stopgap 500 Micro floor finishing compound. The new ‘eco pouches’ are fully recyclable and require significantly less plastic to produce than previous packaging.

Durable and waterproof, the pouches are lighter, easier to handle and deliver extended product shelf-life. In response to feedback from the flooring trade, each product now comes in two pack sizes, offering greater choice and convenience for contractors.

Representatives from the F. Ball Marketing, Sales and Liaison teams will be on-hand throughout the show to answer any questions that visitors may have regarding F. Ball products, free training courses, or the loyalty card scheme.

Mark Hughes, F. Ball Managing Director, said: “The Flooring Show is the main event in the UK flooring industry calendar, so we are delighted to be a part of it as always. This year, we are particularly excited to celebrate 10 years of the F. Ball Loyalty Card, which is testament to our commitment to giving something back to flooring contractors. There will be celebrations at our stand throughout the show, and I encourage everyone to come along and join us.”

Wednesday, August 7, 2019